Icon Trend: July 2017

Icon Trend | COLOR ALERT ///////////////////// AMBER REDUX

Icon Trend | Amber Redux

High-neck rabbit fur jacket with cuff detail @ J.W. Amnderson. 2. Constantinople Clutch by Rauwolf via M’oda‘Operandi. 3. Chanel’s metallic Python Boy Wallet on Chain in amber. 3. Star ankle boot by Roberto Cavalli in amber shades. 4. Junior Mask sunglasses by Acne Studios @ matches. 5. Jil Sander’s amber small leather Hill satchel. 6. Maison Margiela’s medium 5AC tumbled leather bag in amber. 7. Charlotte Olympia boots with star motive in amber.

Balmain

Icon Trend | Color Alert AMBER REDUX @SAWA

Icon Trend | Trending | AMBER ALERT - Miu Miu

Icon Trend | Trending | AMBER ALERT

Mikaela Carlén by Andreas Öhlund for Velvet

MICHAEL KORS

Moda Editorial

Proenza Schouler

Icon Trend | Trend Alert //////////////////////////// BURNED CARAMEL

Icon Trend | Trending BURNED CARAMEL

1. Kristina Dragomir – Fur felt cap in animal print with cat ears.
2. Felt fur by Gladys Tamez Millinery via desordrestore.
3. Brunello Cucinelli, fringe necklace @ Neiman Marcus.
4. Sunglasses with Swarovski Crystals in gold by Anna Karin Karlsson.
5. Vintage Saks Fifth Avenue’s Tortoise Shell Lucite evening bag, 1970s.
6. Vintage LV limited edition Exotique Monogram Etoile GM, in canvas with red python trim and tortoise resin turn-knob closing.
7. Brown leather ankle boots in Caramel by Vetements via SSense.
8. Prada's Cahier bag in Caramel En Savoir Plus Sur.

Color Alert
BURNED CARAMEL
The Importance of Diversity in Fashion – OR the Rise of Brown and Nougat Shades.

Diversity in the fashion industry is often spoken about as something important from an outward perspective – with much of the conversation focused on diversifying catwalks and in ad campaigns. While this is incredibly important, diversity in design is imperative for businesses wanting to succeed into the future.

In the US, non-Hispanic whites will not make up the majority of the US population by 2055. Non-Hispanic whites are projected to become less than half of the US population by 2055 and 46% by 2065. Retailers are increasingly serving a global, rather than a national or regional audience, and the discussion about ‘Nude’ as a colour concept is more and more questioned.

This diversity discussion will reposition brown shades, reflecting the beauty of darker skin tones. These tones, once considered ‘mumsy’ and too conservative to be fashion, are once again en vogue. As a result, colour shades like caramel, amber, brown or nougat are becoming increasingly popular and we will find that there will be no escape from these darker brown tones in the future A/W 2018-19 seasons.